Strawberry Shortcake turns 30!

Oh my!  If anything can make me feel dated its when my daughter loves the same characters I once did as a child and then realizing they’ve turned 30.  Wow!  I may have subconsciously ignored all the signs too.  Strawberry Shortcake fever was everywhere I turned!  Our trips to McDonald’s became all about the toddler’s berry friends.  When Hasbro ran their amazing $10 off Strawberry Shortcake promotion, the toddler insisted on getting the Strawberry Shortcake RC Vehicle which she zooms and does circles around the infant all day long.  I really do love that they have RC toys for girls…Where were these when I was a kid?!…sigh!

Strawberry Shortcake’s 30th anniversary kicked off with the all-new CGI animated television series “Strawberry Shortcake’s Berry Bitty Adventures” which premiered October 10th on the new kids TV network The Hub. The series follows Strawberry Shortcake and her five berry best friends Blueberry Muffin, Plum Pudding, Raspberry Torte, Orange Blossom and Lemon Meringue in the whimsical land of Berry Bitty City, a tiny world underneath the leaves of a berry patch. It may be small, but Berry Bitty City is big on fun and adventure. Together, they prove that little girls can do berry big things. There’s always something fun to do, and when someone needs help, her friends are always there to lend a hand.

One of my favorite things about the 30th anniversary initiatives is something very near and dear to my heart, Strawberry Shortcake is also give back this year through a new partnership with Alex’s Lemonade Stand Foundation (ALSF). Together, they enlisted volunteers across the country to host Strawberry Shortcake Alex’s Lemonade Stands during September and October to help raise national awareness and support fundraising efforts for childhood cancer research.  All funds raised at these special lemonade stands went towards ALSF along with an additional $50 for every strawberry lemonade stand registered to be donated by American Greetings Properties up to $15,000.

For more information about Strawberry Shortcake and her magical fruit-filled world, visit or Facebook at