Each year Bright Starts names (8) Pink Power Moms who have battled breast cancer and dedicated themselves to helping others in the struggle. They are role models to their families and communities due to their unbreakable spirit and perseverance in the face of breast cancer. Bright Starts, celebrating their Pink Power Moms 5th Anniversary, is inviting families and friends to nominate a mother who has served as an inspiration throughout her battle with breast cancer. Eight women will be selected from the nominees to receive a $5,000 donation to the breast cancer charity of their choice, as well as special pampering gifts and a weekend in Atlanta, culminating in the fifth anniversary gala.
It doesn’t stop there! From the (8) 2011 Pink Power Moms, one woman will be selected as the 2012 Pink Power Super Mom. The Pink Power Super Mom serves as the face of the program for the year and receives an additional donation to the breast cancer charity of her choice.
We were on hand at a special launch party as this year’s Pink Power Super Mom, Mary Ann Wasil Nilan of Milford, CT, was presented a $20,000 check to the charity she founded, the Get In Touch Foundation by Marsha Cross, a super mom herself. Mary Ann realized that no formal program or curriculum existed to teach young girls how to do breast self exams when she tried to teach her two teenage daughters how to do one. This led her to launch The Get In Touch Foundation, a charity dedicated to encouraging girls of all ages to “get in touch” with their bodies and learn how to recognize changes that may require medical attention. The foundation developed the “Daisy Wheel,” an interactive tool to educate girls on the importance of how to do a breast self exam. Provided at no cost to schools, health educators use the Daisy Wheel to teach girls in grades 5-12 about breast cancer detection. The Daisy Wheel is currently used in schools in 42 states and The Get In Touch Foundation aims to up that number to an amazing 50 by the end of 2011. In addition to, they also run an online forum for women in all stages of breast cancer survival to connect with each other, as well as an online forum for men with women in their lives who are affected by the disease.
We left feeling so inspired by her courage and passion to educate young women. Even Marsha (Cross) was speechless. She is the perfect Pink Power Super Mom! To learn more about the Pink Power Moms, or to nominate an inspirational mother and breast cancer survivor, please visit www.pinkpowermom.com.
Even if you don’t know a Pink Power Mom, you can do your part by purchasing products from Bright Starts Pretty in Pink Collection. A portion of proceeds from their Pretty in Pink Collection goes to their Pink Power Mom program. Bright Starts’ Pretty in Pink Collection products range from $4.99 to $79 and are available at leading U.S. retailers and online at www.brightstarts.com/pink or www.pinkpowermom.com.