Bravado GIVEAWAY: Q & A with Kimberly Seals Allers | Breastfeeding Your Baby in Public

{disclosure : written by guest writer | i am a bravado ambassador }

So you are finally comfortable with the rhythm of feeding your new baby at home… Wonderful! But, who wants to stay home all the time?  Some new moms might feel a little hesitation when it’s time to take the show on the road. This is quite natural, and also quite easy to overcome!

Some amount of public breastfeeding is inevitable. According to a recent Bravado Breastfeeding Information Council report, where, when and how to feed your baby away from home is a source of concern for many new breastfeeding moms. Up to 30% state that having to breastfeed in public creates anxiety for themselves and their spouses. Over 85% of breastfeeding moms surveyed by the BBIC stated they would go out of their way to frequent establishments that were comfortable and friendly to breast feed in. We asked BBIC board member Kimberly Seals Allers for some advice about how to find your public “comfort zone”.

Q: When planning trips out and about with your baby, how can you find a place that is breastfeeding friendly to stop for a feeding? What types of places should new/expectant moms be on the lookout for?

A: Moms just rave about the lounges at Nordstrom, but hotel lobbies and fitting rooms are also great and I heard of one woman who slipped into a dark pew in the back of a church! If public places like a park bench aren’t available, there’s always the passenger seat of your car. When in doubt, ask a local breastfeeding friend. There’s a fair chance that they have “been there and done that” in the same public places. They will likely have suggestions about comfortable places to stop for a feeding.

Q: Is it appropriate to call ahead to an establishment you will be visiting for the first time? What should you say?

A: It’s a great idea to call ahead. But don’t place an establishment on the spot, by demanding to know if they are “breastfeeding friendly”. Many people don’t know what exactly that means, and it means different things to different people. When you call, you should be specific about your needs. Do you need a quiet room with a door that locks? Access to a refrigerator? A place to plug in a breast pump? Your needs are probably very simple and once the establishment hears them, they may happily come to realize that they are indeed “breastfeeding friendly”.

Q: Are there any tools, tricks, or accessories that breastfeeding moms can keep in mind, to make it easier & more comfortable to breastfeed in public?

A: It’s always a good idea to carry a scarf. It can be used in so many ways; to keep warm, for privacy, etc. Slings are a great accessory for breastfeeding moms. They allow you to carry your baby hands free, and with a little practice, you can nurse your baby in them. It’s possible to breastfeed a baby in public in a sling, even while grocery shopping, without anyone noticing. However, the most important accessory for a breastfeeding mother who is planning on nursing her baby wherever she goes, is confidence. Don’t be focused on others. Focus on your baby!

Quick Tips:

  • Ask a breastfeeding friend about local places they have found comfortable to stop and feed their baby
  • When in doubt, call ahead and be specific about your needs and requirements
  • Carry a scarf and/or a sling to make yourself and your baby more comfortable when nursing in public.
  • If you are out of great options, retreat to the passenger seat of your car.
  • Don’t leave home without it: Confidence!

This information is courtesy of Bravado Designs the brand synonymous with nursing women and their success for eighteen years. For more information about breastfeeding and the findings of additional BBIC studies, please visit the Bravado Breastfeeding Information Council.

Kimberly Seals Allers is a leading authority on issues relating to modern, mothers of color, author of The Mocha Manual™ series of books and editor in chief of, the fast growing web-based publication and lifestyle destination for today’s African American moms and moms-to-be. She is also a featured blogger for and

GIVEAWAY: We’re thrilled to offer to (1) of our lucky readers a chance to win their choice of Bravado Design’s Nursing Bra.  To ENTER, from now until March 1st, fill out this FORM and let us know your tip for breastfeeding on the go.  Get up to (two) bonus entry if you follow me on twitter @momconfessional and re-tweet this giveaway (Win a Bravado Nursing Bra or Top @momconfessional as well as becoming a fan on Facebook. DON’T FORGET to let me know by leaving a separate entry for each action. Giveaway only open to those with U.S. addresses. Giveaway ends on March 1st at 11:59 EST. A winner will be selected randomly by and notified by e-mail.

About Suzanne Chan

Suzanne is student, daughter, wife, (labor & delivery) certified registered nurse, certified lactation counselor, friend, entrepreneur and blogger – but the job she's most proud of is mother… She shares her journey on this blog and The Disney Files. Read more about her here.


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